Thanks for checking out my campaign. I am looking for a pool of talented designers to help make our brand come to life. Our concept is known as Hotline Burger. It is a smash burger concept that will launch here in Texas. My first design stemmed here from 99designs and I'm back for something new. My last design was for Breaking Bao (IG @breakingbaotx), a food truck that I launched in 2016 and has since gone into a permanent space. You can look back on my portfolio for that one. If things go well with this campaign, I will also be launching a second concept under the Hotline name as Hotline Chicken, so this could be an opportunity to work twice with us!
I'm not one to really know what I want my designs to look like off the bat, however, after binging the Netflix series of Stranger Things, I took inspiration from 80's design, and I thought it would be great to create some type of design to invoke that 80's nostalgia back today. Retro design cues such as Miami Vice and the Hotline Miami the Steam video game series seem cool. I feel that the design would have to look great in a neon stylization. I mean, what's more 80's than neon signs, right? This is merely just a suggestion however. If you as a designer feel like you can offer a better direction of this logo I'm more than happy to look at them. Like mentioned previously, I'm not the strongest to know what I want in the beginning, but I am good at making alterations or finalizing details if I see something that I really like.
Preferred vibes inspired by- Vapor wave, synth wave, retro 80's to early 90's, Miami Vice, Hotline Miami video game series, neon signs, etc.
My target audience is for people of all ages. Retro and vintage style is bigger now than ever from fashion to music. Even the Miami Heat basketball organization is capitalizing on this style!
Thank you again for stopping by and taking the time to read my design brief. Good luck to all of those who participate!