The Eleva logo is bold, strong, and sporty. Its simple silhouette and clear type make it versatile and highly recognizable for any future application. The Eleva logo features an abstract mark formed by interlocking, upward facing arrows providing a visual association to elevating, rising above, and motion. The implied movement is further enhanced by the accompanying italic text. Similarly, the abstract grid of shapes mimics the tread pattern on a bike.

The accompanying logotype is bold, sporty, and strong. It features customized characters for increased memorability and distinction including the united EV ligature and modified A.