Cool & flashy logo for new venture that targets influencers

Stancy

Our brand & our business
We are STANCY. We are a startup and a strategic, long-term partner for digital creatives (influencers). We help digital creatives to monetize their reach sustainably by creating and realizing their own products and brand (unique and special merchandise). We thus expand their digital brand to the physical world. Our end-to-end services cover both product & brand creation as well as product sourcing and all relevant e-commerce tasks (logistics, online shop setup, aftersales etc.).

Our target audience
- Digital creatives (influencers) with reach of +50k followers
- Both female & male
- Curious and entrepreneurial
- Topics covered on social media accounts of target audience range from “Gardening & DIY” over “Beauty & Lifestyle” to “Cooking” and “Barbecue”

Initial Pinterest Moodboard that reflects our thoughts on style: https://www.pinterest.de/nikolinevo…eferrer=12

Stylistic preferences
- Sharp, loud & flashy
- Young & fresh
- Direct & informal language
- Diverse & adaptive as we cover all kind of influencers
- But open for suggestions

Colours
- 2-3 colours
- Bright & flashy colours
- Not frivolous
- Open for suggestions

Our values
- We are an empathetic co-entrepreneur of digital creatives.
- We are their trustworthy and reliable partner along their journey of building their own products and brand.
- We think big and bold. We are curious and courageous to build new products and unique brands.
- We realize ideas quickly and outcome-oriented.